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Branding & Messaging

From messaging and positioning to brand image and design, we help B2B telecom & IT brands stand out from the crowd.

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Let's Make Your Brand Memorable

Below are some of the brand and messaging elements we help companies define.

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Personas

Successful marketing starts with an in-depth knowledge of your target audience. We’ll help clarify your target’s demographics, psychographics, and behaviors.

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Value Proposition

We help you define a short, punchy value prop that clearly states who you are, what you do, and your core benefits.

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Brand Script

Storytelling is powerful in marketing, especially in the B2B tech space. We’ll help create your brand script to serve as a foundation for all future messaging.

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Voice & Tone

Once we know what you want to say, we’ll work on how you say it. This is an important step in creating a memorable brand that resonates with your target audience.

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Brand Image

A cohesive brand tells you who it is by both words and visuals. Once the message is clear, we’ll align your colors, fonts, icons, and other imagery in a detailed style guide or brand book.

icon-vt-personas

Personas

Successful marketing starts with an in-depth knowledge of your target audience. We’ll help clarify your target’s demographics, psychographics, and behaviors.

icon-vt-value-proposition

Value Proposition

We help you define a short, punchy value prop that clearly states who you are, what you do, and your core benefits.

icon-vt-brand-script

Brand Script

Storytelling is powerful in marketing, especially in the B2B tech space. We’ll help create your brand script to serve as a foundation for all future messaging.

icon-vt-voice-tone

Voice & Tone

Once we know what you want to say, we’ll work on how you say it. This is an important step in creating a memorable brand that resonates with your target audience.

icon-vt-brand-image

Brand Image

A cohesive brand tells you who it is by both words and visuals. Once the message is clear, we’ll align your colors, fonts, icons, and other imagery in a detailed style guide or brand book.

Ready to elevate your brand’s image?

In just a few simple steps, we can get you started on a customized plan.

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Connect


15 Minute Call:
Are we a good fit?

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Explore


60 minute call:
Identify your goals and challenges.

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Advise


60 minute call:
Review your custom solution.

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Launch


Build, launch, and deliver!

Inbound Packages & Pricing

With your brand and messaging solved, the next step is to attract your ideal personas. Here are some typical inbound packages designed specifically for this:

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Starter

Built for companies on a limited budget that need to improve their digital presence.

$3,663 / Month

Strategy & Analytics

  • 1 Growth Summit / Year
  • 1 Marketing Map / Year 
  • Reporting & Insights

SEO

  • Competitive Research
  • Keyword Research
  • On Page & Tech SEO
  • Link Building

Social & PR

  • Social Media Management
  • Press Releases / Year

Content Marketing

  • 1 Blog Article / Month
  • 6 Content Pieces / Year (e-books, case studies, etc.)
  • 2 Landing Pages / Year
  • Topic Cluster Strategy
  • Pillar Page

Email

  • 1 Email Newsletter / Quarter
  • 1 Email Blast / Quarter
  • 1 Email Nurturing Build / Year

Digital Ads

  • Digital Ads Management (Google, LinkedIn, Facebook, Twitter, Reddit, and others)

CRO

  • 1 A/B Test & Mgt. / Month

Video

  • 1 30-sec Animation Video / Year
  • 1 60-sec Animation Video / Year

Sales Enablement

  • Meeting Scheduler Integration
  • Chatbot
  • PPT Slidedeck
  • Sales Slicks & Battlecards
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Plus

Ideal plan for small to mid-sized operations desiring a solid inbound foundation.

$4,875 / Month

Strategy & Analytics

  • 2 Growth Summits / Year
  • 2 Marketing Maps / Year 
  • Reporting & Insights

SEO

  • Competitive Research
  • Keyword Research
  • On Page & Tech SEO
  • Link Building

Social & PR

  • Social Media Management
  • 2 Press Releases / Year

Content Marketing

  • 1 Blog Article / Month
  • 6 Content Pieces / Year (e-books, case studies, etc.)
  • 2 Landing Pages / Year
  • Topic Cluster Strategy
  • Pillar Page

Email

  • 1 Email Newsletter / Quarter
  • 1 Email Blast / Quarter
  • 2 Email Nurturing Builds / Year

Digital Ads

  • Digital Ads Management (Google, LinkedIn, Facebook, Twitter, Reddit, and others). *Suggested $2k Ad Budget not included

Video

  • 1 30-sec Animation Video / Year
  • 1 60-sec Animation Video / Year

CRO

  • 2 A/B Tests & Mgt. / Year

Sales Enablement

  • Meeting Scheduler Integration
  • Chatbot
  • PPT Slidedeck
  • Sales Slicks & Battlecards
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Pro

Perfect for small to mid-sized companies looking to amplify their inbound marketing.

$7,788 / Month

Strategy & Analytics

  • 2 Growth Summits / Year
  • 2 Marketing Maps / Year 
  • Reporting & Insights

SEO

  • Competitive Research
  • Keyword Research
  • On Page & Tech SEO
  • Link Building

Social & PR

  • Social Media Management
  • 2 Press Releases / Year

Content Marketing

  • 1 Blog Article / Month
  • 6 Content Pieces / Year (e-books, case studies, etc.)
  • 2 Landing Pages / Year
  • Topic Cluster Strategy
  • 1 Pillar Page / Year

Email

  • 1 Email Newsletter / Quarter
  • 1 Email Blast / Quarter
  • 1 Email Nurturing Build / Quarter

Digital Ads

  • Digital Ads Management (Google, LinkedIn, Facebook, Twitter, Reddit, and others). *Suggested $3k Ad Budget not included

Video

  • 1 30-sec Animation Video / Year
  • 1 60-sec Animation Video / Year

CRO

  • 1 A/B Tests & Mgt. / Quarter

Sales Enablement

  • Meeting Scheduler Integration
  • Chatbot
  • PPT Slidedeck
  • Sales Slicks & Battlecards
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Power

Designed for companies with aggressive short and long-term growth goals.

$13,588 / Month

Strategy & Analytics

  • 2 Growth Summits / Year
  • 1 Marketing Map / Quarter 
  • Reporting & Insights

SEO

  • Competitive Research
  • Keyword Research
  • On Page & Tech SEO
  • 2 X Link Building

Social & PR

  • Social Media Management
  • 4 Press Releases / Year

Content Marketing

  • 2 Blog Articles / Month
  • 12 Content Pieces / Year (e-books, case studies, etc.)
  • 4 Landing Pages / Year
  • 2 X Topic Cluster Strategy
  • 1 Pillar Page / Year

Email

  • 1 Email Newsletter / Month
  • 1 Email Blast / Month
  • 1 Email Nurturing Build / Quarter

Digital Ads

  • Digital Ads Management (Google, LinkedIn, Facebook, Twitter, Reddit, and others). *Suggested $5k Ad Budget not included

Video

  • 1 30-sec Animation Video / Year
  • 1 60-sec Animation Video / Year

CRO

  • 1 A/B Tests & Mgt. / Month

Sales Enablement

  • Meeting Scheduler Integration
  • Chatbot
  • PPT Slidedeck
  • Sales Slicks & Battlecards

Let's chat about your brand.

Schedule a call with us today!