Industry
Suppliers
Challenge
TailWind Voice & Data wanted its website and marketing to generate real sales opportunities. Despite having an established reputation, its outdated site and fragmented marketing approach created a disconnect between its online presence and revenue generation.
Services Performed
Custom Websites, Hubspot, SEO, Ads, Content, Email, Social Media, Inbound Marketing
Results
With Mojenta's help, TailWind's website, SEO, and inbound marketing efforts have generated multiple highly lucrative closed/won deals, including one national dental group worth $10M+ over three years.
"Thanks to Mojenta's expertise in our space, our marketing has never been stronger. We've closed more than $13M in sales that came directly from Mojenta's campaigns."
Andy Siemens
CEO, TailWind Voice & Data
TailWind's Challenges
TailWind approached Mojenta in 2023 to help revamp its website, grow its digital presence, and fill its sales pipeline. At the time, the enterprise IT provider was facing multiple interconnected challenges that limited its growth potential, including:
- An outdated brand identity and website
- Virtually no organic traffic
- Minimal leads coming from digital marketing efforts
- Data silos due to a marketing platform that wasn't communicating effectively with Pipedrive CRM
- A lack of closed-loop reporting to accurately attribute leads and measure ROI
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